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Perfect for Snuggles

HOLIDAY SNOW

LA BORN RICHE

Elevate your style with quality and detail:

LA-made excellence since 2000.

With a history dating back to 2003, we are proud to have pioneered and sustained American-made goods.

UPGRADE YOUR LOOK

AMERICAN COMFORT

explore our world

Our Ethics

Delve into the Core Principles That Drive Us Forward.

our history

Discover the Captivating Story of Yana K: An evolution of Los Angeles Lifestyle

Our quality

Unveiling the Secrets to Our Uncompromising Standards of Quality and Craftsmanship

"Love love love this perfume. It makes me so happy!"

- PAIGES11

"great product. love the scent"

- d.h.